JIM KERR: Sigma Group
by Jun 3, 2003, 12:00 AM
JIM KERR has joined Sigma Group, a full-service advertising agency, as group manager, banking and financial services. In this position, Kerr will manage new business development and account management for Sigma's banking and financial services accounts. Before joining Sigma Group, Kerr was senior vice president and director of marketing at EAB (European American Bank). Before EAB, he was vice president and director of marketing for First Investors Corporation, where he was responsible for the development of all sales and marketing materials, managing the wholesale funds sales efforts, and launching new mutual fund products.