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Twitter Readies 'Dedicated Pages' For Ecommerce Push

  • The Drum, Monday, June 22, 2015 9:21 AM

Twitter is making it easier for users to look at products they might want to purchase with the launch of pages that provide additional information and content. The micro-blogging site has had its eye on ecommerce for some time but there’s only so much a marketer can do to spark a sale in a single tweet. Through its “Dedicated Pages”, users can visit a landing page on Twitter that feature images and videos of the product alongside descriptions, its price and even a buy option.

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