has named TOM ALISON
as senior vice president of marketing, while ANGELA MCCLOSKEY
and ARNIE SOCHER
have each been appointed vice president of business development. Alison will work with SendTec's clients on the creation and implementation of innovative marketing and business development programs. McCloskey will be responsible for new business development with online advertising clients for SendTec's DirectNet Advertising division, and Socher will be responsible for new business development with offline advertising clients through SendTec's Creative South and iFactz divisions.