• by Amy Corr  @MediaPostOTL, August 26, 2015

Did I just get emotional watching a surfing video? Yes, I did. Reef, a line of surfing equipment and apparel, launched a beautiful campaign highlighting things that are more important than winning a sports competition. The two-minute video introduces viewers to Nicolas Gallegos, a man who is unable to surf because an accident left him paralyzed. We also meet Martin Passeri, an Argentinian surfer who understands the important things in life. During the Argentine Surf Championship, Passeri, favored to win, did something unexpected: He took the waves with Gallegos on his back, enabling Gallegos to live his dream of surfing, if only for a few seconds. Passeri was disqualified from the competition, but he's a winner in my book. Watch the video here, created by McCann Buenos Aires.