Around the Net
Inside An Ad Shoot For 'Adore Me'
- Business Insider, Thursday, September 3, 2015 8 AM
At the jump see, unadorned, a campaign in the making from e-commerce retailer Adore Me. The company, as one can see in this visit to a model photo session, is horning in on Victoria’s Secret’s market share, partly by using stunning models. “We aim to slay Victoria's Secret,” Sharon Klapka, Adore Me’s director of business and brand development. “They are slow, they are expensive, they make women feel sidelined. It is about time that someone really revolutionized the space, and we’re doing it."
