MIKE PARDEE : Scripps Networks
by Aug 3, 2004, 12:00 AM
Scripps Networks has named MIKE PARDEE senior vice president of research, responsible for the research needs of Scripps’ lifestyle-media properties. Pardee joined Scripps in 1998 to head up audience and market research for the newly created Scripps Networks division of E.W. Scripps. During his tenure, Pardee has designed and conducted research in support of the rapid growth and continual branding of Home & Garden Television and Food Network.