has added MARK A. GALLIHER
as account manager, new business, and GAETANO T. BAVARO
as executive director, New England region sales division. Prior to joining NetCreations, Galliher was with CooperDirect Advertising and McCann-Erickson WorldGroup where he worked with clients such as The San Francisco Chronicle
and MasterCard International. Most recently, Bavaro was senior vice president at Eclipse Direct Marketing where he was responsible for providing online direct marketing consulting and brokerage services for Fortune 100 clients.