Screenvision announced that
STU BALLATT has been named the company’s senior vice president of marketing. Ballatt will be responsible for overseeing all marketing operations, strategic
branding initiatives, and market research functions for Screenvision and Screenvision Direct. Prior to joining Screenvision, Ballatt held various senior management positions with the National
Broadcasting Company, most recently with NBC TV Network where he was vice president of marketing and sales development.
