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That Cheetah's A Guerrilla In Disguise

Chester Cheetah is running for mayor of Chester, Montana. The Cheetos mascot is running on a platform that includes painting the local playground slide orange, installing orange crosswalks and distributing free Cheetos to the community of about 863 residents near Montana's northern border. No, a mascot cannot be a mayor. So the ersatz campaign, with a tour bus and a web site, is clearly just ersatz marketing. 

Read the whole story at Huffington Post »

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