Around the Net
Lenovo Claims Progress On Path To Becoming Mainstream Tech Brand
- Marketing Week, Monday, October 19, 2015 7:38 AM
Lenovo’s CMO David Roman believes consumers take technology for granted but says there is much more to the brand’s new range of tablets than an extra boost to performance or battery life as it looks to inject some excitement into the category and prove its growing focus on consumer product is paying off.
