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Marketers To Head Off Food Ad Regulations

Jan 26, 2005, 7:11 AM
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Top food marketers including General Mills, Kellogg Co. and Kraft Foods, along with trade associations such as the American Advertising Federation and the Association of National Advertisers have formed the Alliance for American Advertising, a new lobby group to combat attempts to regulate or prohibit food advertising targeting kids, reports The Wall Street Journal.
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