Commentary

The Numbers In The Internet Of Things: A Mid-Year Tally

Anyone tracking any major trends around the Internet of Things is certainly aware of the big numbers that keep coming out.

I periodically take a pause to gather all the recent research numbers around the market to provide a snapshot of where things stand.

As a mid-year review, here’s a recap of the numbers from the first six months of this year, the Internet of Things by the numbers, with the source of each at the end. Hope this is helpful.

  • 200 – Smart cities projects underway around the world (MarketsandMarkets)
  • 8 million – Global smartwatch shipments in the last quarter of 2015 (Strategy Analytics)
  • 9 million – Smart thermostats, smart smoke and CO2 detectors, Wi-Fi cameras, smart locks, smart home systems and smart switches, dimmers and outlets to be sold this year (Consumer Technology Association)
  • 12 million – Apple smartwatches worldwide last year (Canalys)
  • 13 million – Smart homes in North America last year (Berg Insight)
  • 14 million – Fitbit wearable devices shipped last year (Canalys)
  • 14 million – Smartwatches to be sold this year (Consumer Technology Association)
  • 17 million – Fitness trackers to be sold this year (Consumer Technology Association)
  • 18 million – Smart homes in North America and Europe last year (Berg Insight)
  • 18 million – Smartwatches shipped last year (Canalys)
  • 20 million – Shipments of wearable devices in the first quarter of this year (IDC)
  • 21 million – Fitbit wearable devices shipped last year (IDC)
  • 22 million – Smartwatches sold last year (CCS Insight)
  • 25 million – Wearable cameras to be sold in 2020 (CCS Insight)
  • 27 million – Smart TVs to be sold this year (Consumer Technology Association)
  • 30 million – Smartwatches to be sold this year (CCS Insight)
  • 37 million – Basic wearable bands that shipped last year (Canalys)
  • 38 million – Wearables to be sold this year (Consumer Technology Association)
  • 46 million – Smart homes in North America within four years (Berg Insight)
  • 78 million – Wearable devices shipped last year
  • 102 million – Internet-connected wearable devices that will ship worldwide this year (IDC)
  • 110 million – Smartwatches to be sold in 2020 (CCS Insight)
  • 123 million – Wearables to be bought this year (CCS Insight)
  • 164 million – Wristbands to be sold in 2020 (CCS Insight)
  • 183 million – Smartphones to be shipped this year (Consumer Technology Association)
  • 213 million – Wearable devices that will hit the market by 2020 (IDC)
  • 214 million – Number of wearables hitting the marketing by 2019 (IDC)
  • 237 million – Wearables to be shipped by 2020 (IDC)
  • 400 million – Number of Bluetooth Low Energy beacons to ship by 2021 (ABI Research)
  • 411 million – Number of wearables to be sold in 2020 (CCS Insight)
  • 600 million -- Wearable devices in use by 2020 (Cisco)
  • 650 million – Number of wearable devices by 2020 (Ovum/Criteo)
  • 6 billion – Mobile users by 2020 (Cisco)
  • 16 billion – Internet of Things devices (excluding mobile phones) by 2021 (Ericsson)
  • 28 billion – Connected devices by 2021 (Ericsson)
  • 100 billion – Number of connected devices by 2025 (Huawei)
I also soon will be providing a look at the money as well as the percentages in growth in various IoT areas.

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Marketing in connected homes? Come hear Trevor Guthrie of Giant Spoon, Dino Hainline of Midnight Oil, Greg Hedges of Rain and Jeff Suhy of Modop at the MediaPost IoT Marketing Forum Aug. 3 in New York. Check it out the agenda here.

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