Around the Net
ITV Forecasts A 7% Drop In Ad Sales This Christmas
- The Times, Friday, November 11, 2016 10:46 AM
It’s going to be a cold, cold Christmas at ITV. The broadcaster is forecasting a 7% year-on-year drop in fourth-quarter advertising revenues owing to caution from advertisers amid an uncertain political climate. The UK’s biggest commercial broadcaster, home to shows, such as Victoria and The X Factor, reported a 4% drop in advertising revenue for the third quarter yesterday.
