Around the Net
Airbnb Aims To Own The Whole Travel Experience
- Marketing Week, Friday, November 11, 2016 10:46 AM
Airbnb wants to improve the user experience by encouraging its hosts to “do that little bit extra” and organise personalised trips in cities.Speaking at the BiteLive by creativebrief event yesterday (9 November), Airbnb admitted it is a challenge for the brand to make a “human to human” connection due to its digital foundations.
