Around the Net
Take Time To Create An Email Strategy
- Huffington Post, Wednesday, February 8, 2017 6 AM
Launching an email marketing program can be exciting. Too often, jumping right into adding names from business cards you collected and sending out promotional emails feels like the right way to launch your email marketing program. Not yet. Take one to two hours to document your ‘why’ for email marketing. What is your purpose? What is your end goal?
