Around the Net
Google And Facebook Digital Advertising Dominance Deepens
- eMarketer, Tuesday, March 14, 2017 9:08 AM
According to eMarketer’s latest forecast, Google will maintain its dominance and account for 40.7% of US digital ad revenues in 2017—more than double Facebook’s share. eMarketer expects Google’s share of the search market to grow 16.1% to $28.55 billion in 2017. The search giant will claim roughly 78% of total US search ad revenues this year.
