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Celebs Flock to Drug Ads

Like millions of women going through menopause, actress Cheryl Ladd quit taking hormone pills after research showed risks of breast cancer, stroke and heart attack. Ladd's subtle promotion is the latest twist in the 7-year-old practice of celebrities promoting drugs, whether they use them or not: Rather than pitch a specific medicine, the celebrities make you "aware" of suffering you might have overlooked and usually point you to a Web site sponsored by a company selling a treatment for that condition.

Read the whole story at New York Daily News, July 18, 2005 »

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