ImpreMedia, a Spanish-language newspaper publisher in the U.S., has named FRANCISCO LOZANO sales development director for ImpreMedia. He will be responsible for driving national advertising revenue through major corporate projects. DONALD BORUCKI has been named director of national and major account sales for La Opinión, responsible for sales and revenue objectives for the national and major account categories, including advertising agencies and major retailers. In addition, he assumes responsibility for the National Retail Advertising category for ImpreMedia. Lastly, CLAUDIA MONTOYA has been appointed to the position of national sales manager for La Opinión and also ImpreMedia's national account manager for the Western region. Previously, Montoya was national account supervisor for La Opinión.