Diet Pepsi Unveils Mohr Super Bowl Spots

  • January 31, 2006
Pepsi will highlight its Diet Pepsi brand in its Super Bowl advertising with two spots featuring comedian Jay Mohr.

The company also has a third spot for Sierra Mist; all three will air in the game's first half.

In the Diet Pepsi spots, Mohr, who played an agent in the hit film "Jerry Maguire," reprises his role as he represents a Diet Pepsi can. Mohr meets with P. Diddy, who wants the can to help him produce a hit song, in one spot; in the other, Jackie Chan wants the can to co-star with him in an action thriller.

The Pepsi company has advertised in the Super Bowl for 20 years, using celebrities such as Cindy Crawford, Britney Spears, and Bob Dole.

--David Goetzl

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