Mercedes Sponsors AOL Music
Feb 28, 2006, 6:00 AM
America Online has signed Mercedes-Benz as a year-long sponsor of its emerging artist program, the companies are expected to announce today. As part of the deal, the luxury carmaker's new C-Class sports sedan will receive prominent brand placement on the AOL Music Breakers page, as well as Breaker artist assets such as First Listen and First View song and music video debuts. Fans can visit the co-branded "On Our Radar" music feature. In addition, fans can check out a special weekly feature spotlighting other hot emerging and underground artists.