Advertising Week Unfurls Icon Banners On Madison Avenue
May 29, 2006, 7:00 AM
Advertising Week organizers Friday unveiled banners along Madison Avenue celebrating famous advertising icons and slogans including Juan Valdez, the Geico Gecko, GE's "imagination at work," and Hallmark's "When You Care Enough to Send the Very Best." The banners, located between 43rd and 45th streets on Madison Avenue, commemorate the induction of the icons and slogans, which were elected by the public as America's favorites in a 2005 national vote. The organizers said they plan to repeat the consumer poll again in 2006, which will be conducted online via Yahoo and promoted in USA Today from mid-June through Sept. 28.