IAB Adds New Members
New General Members include: Casale Media, KnowledgeStorm, TheStreet.com, VNU eMedia and X10 Wireless Technologies. The general member category represents companies that are actively engaged in the sale of interactive advertising.
New Associate Members include: BeyondROI, DNA Studio, Globix Corporation, Poindexter, PowerOne Media, Rambler Media, Reprise Media, SendTec, Survey Sampling, Szabo Associates, Vibrant Media, Wahlstrom Interactive, WebSideStory and United Virtualities. Associate members represent the perspective of companies that support the interactive advertising industry.