News Brief

Home Depot To Host On-Site Ads

The Home Depot will begin selling and displaying ads from its vendors on its own site. The ads will link to microsites that can support interactive demos, streaming video, and more in-depth information on the products than is available on the Home Depot main page. One of the advertisers slated to participate is the Moen Corporation.

--Shankar Gupta

Recommend (3) Print RSS
All content published by MediaPost is determined by our editors 100% in the interest of our readers ... independent of advertising, sponsorships or other considerations.