WestWayne Wins Three SAMMYs
May 27, 2004, 12:00 AM
WestWayne won the highest award at the 2003 Southeast Award for Magazine Excellence (SAMMY awards) for its creative and media print execution in the Russell Athletic "Are You Russell Material?" campaign. The SAMMY's honor both creative merit and campaign success based on media placement. WestWayne also received top honors in two of the eight consumer awards for its work on Pirelli Tires North America and Russell Athletic. The Russell Athletic "Little League" print execution, which ran in last year's Little League Baseball World Series program guide and Sports Illustrated, sealed the "Best of Show" award.