Brookstone Taps Cramer-Krasselt As First Agency Of Record
Oct 24, 2006, 8:17 AM
Brookstone named Cramer-Krasselt | Hampel Stefanides as its first agency of record and awarded public relations duties to its subsidiary agency, CKPR. The Merrimack, N.H. specialty retailer and product development company has hired the shops to conduct an integrated fourth-quarter advertising and marketing push. The holiday campaign will be followed by broader branding and public relations efforts, which will run through 2007.