Brokerage house Merrill Lynch Thursday raised its online ad forecast on the strength of the Interactive Advertising Bureau's report earlier this week estimating that third-quarter ad revenue surged
33% compared to last year. Merrill Lynch now predicts that fourth-quarter online revenue will climb 30%, up from a previous estimate of 27%. For the year, Merrill Lynch is projecting 23.3% growth--up
from a previous prediction of 22.5%. -- Wendy Davis
