The Hyperfactory, an interactive mobile company, today is slated to launch its "Make a Big Noise for Make Trade Fair" global campaign in partnership with Young Guns and various other creative shops.
The competition, which was created by New Zealand-based The Sweet Shop's Rumpus Room team, allows anyone--under 30 years of age--to come up with non-traditional ideas for Oxfam's Make Trade Fair
message, and submit it to makeabignoise.org. The winner will see their idea come to life, and be showed around the world on various new media channels throughout 2007. The Hyperfactory will be
responsible for creating and powering the core mobile element of this global campaign.
