Google Tests In-Stream Video
Dec 27, 2006, 6:00 AM
Google last week began a test of in-stream video ads, according to a report in Adweek. Google reportedly began running a 15-second post-roll ad for Allstate in Beet.tv videos. Adweek reported that the ads cost $15 per thousand impressions, and that Beet.tv and Google shared the revenue.