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Village Opposes Martha Stewart Using Its Name

The Katonah (N.Y.) Village Improvement Society voted yesterday to authorize its trademark committee to take whatever action it deems necessary regarding Martha Stewart Living Omnimedia's proposals to use the hamlet's name for lines of furniture, paints and other homemaking products. The society's vote allows the trademark committee to file formal opposition to Stewart's plans.

News of Stewart's plans in January caused an uproar in the community, where some residents have been less than enthusiastic about having their community name part of the Martha brand. Among the products that Stewart is seeking the trademark for is the "Katonah Collection"--a line of furniture that the domestic diva said was inspired by the farmhouse and stables of her estate.

Amid the controversy, Stewart met with neighbors on February 6 to discuss the plan and brought a goodwill gesture--thin, crunchy chocolate-chip cookies.

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