Everlast, U.S. Amateur Boxing Sign Two-Year Deal
Everlast will be the exclusive boxing equipment supplier for USA Boxing and its athletes for all USA Boxing and International Amateur Boxing Association-sanctioned tournaments, world competitions, Olympic trials, and camps. Everlast boxing equipment will be used at all USA Boxing-sponsored events and shows in preparation for the upcoming Olympic Games in 2008.
In addition to signage at various events and print advertising, Everlast will further support USA Boxing through promotional campaigns at various retailers, co-branded packaging on Everlast equipment, in print publications including the Everlast catalog, on the Internet and at boxing events.