Text Firm 4INFO Secures $10 Mllion Funding
In April 4INFO announced its SMS Ad Marketplace, providing ad inventory in user-requested SMS content. The company's SMS Publishing Platform is used by USA Today, Spark Networks and TV Guide, amongst others. 4INFO also provides a large range of mobile search and alert services.
"4INFO has demonstrated an ability to excel in an increasingly crowded and competitive marketplace," said Jack Williams, president of Gannett Digital, in a statement. "Moving 4INFO forward as an innovator and leader in mobile search and advertising makes great business and strategic sense for Gannett."