News Brief
ChicagoTribune.com Relaunches With More UGC, Video
Jul 23, 2007, 6:00 AM
Chicagotribune.com launched a redesign on Friday that adds more prominent video placement and tools for users to share photos, videos, opinions and stories.
The more prominent video placement opens a new multimedia advertising option, while the new site's platform enables more streamlined online ad buys across the network of Tribune Interactive newspaper sites.
A consumer marketing campaign from DDB Chicago with the tagline "chicagotribune.com revolves around you" accompanies the relaunch. Ads will appear both online and on commuter transit lines.
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