The New Line: CBSSports.com
Aug 23, 2007, 6:00 AM
CBS Interactive has opted to shorten the name of its online sports property from CBS Sportsline.com to CBSSports.com. CBS SportsLine's fantasy sports products will now also reside under CBSSports.com. CBS Sports today is a multi-platform brand offering broadcast, online and mobile sports content. "We now have a direct branding association with interactive coverage across the entire world of sports for our fans," said Sean McManus, president, CBS Sports and News.