News Brief

Dodge Plans Scrapbook Feat For Grand Caravan Launch

Dodge will present a contender for the world's largest photo album at a scrapbooking convention in Orlando, Fla., on Sept. 6 in conjunction with the launch of its 2008 Grand Caravan. Attendees will be invited to "scrap" the pages as part of a 72-hour scrap-a-thon.

The "Dodge Minivan Page in History" album--measuring about 9 feet wide by 12 feet tall and containing 20 pages of photographs--will commemorate the evolution of the Dodge minivan since its introduction in 1984, and showcase the latest innovation in the 2008 Grand Caravan, the Swivel 'n Go seating system.

The Guinness World Record for the world's largest photo album was set in Dubai in 2003, and measured 3.9 feet wide by 7.8 feet tall.

--Nina M. Lentini

Recommend (5) Print RSS
All content published by MediaPost is determined by our editors 100% in the interest of our readers ... independent of advertising, sponsorships or other considerations.