• Broadcasting & Cable, Friday, September 14, 2007 11:15 AM

CNN will keep "Anderson Cooper 360" at two hours for the time being even though the second half has been shifted to a mostly taped format. The show posted good ratings numbers in August, helped by big stories like the deadly bridge collapse in Minnesota and Utah mine accident.

Cooper opens the second hour with 10 to 15 minutes of live content before it cuts to the tape. So far this year, "360" is pulling an average of 831,000 viewers for its first hour, a figure that plummets to 524,000 for the second one, according to Nielsen. Still, it does better than a rerun of "Lou Dobbs Tonight" did in the same time slot, while the first hour is still beating "News Night With Aaron Brown," the show it replaced.

However, Fox News Channel's "On the Record with Greta Van Susteren" and "The O'Reilly Factor" lead the slot, averaging 1.36 million and 1.1 million viewers, respectively.

Read the whole story at Broadcasting & Cable »