Yahoo! Teams with Clios
Jan 23, 2003, 12:00 AM
Yahoo! yesterday announced a relationship with the Clio Awards to sponsor Clio's Innovative Media Awards program. The awards will be presented by Wenda Harris Millard, Yahoo!'s chief sales officer and advertising industry veteran, at a Gala Awards Ceremony at the Eden Roc Hotel in Miami Beach, May 19, 2003, during Clio Festival Week. In its third year at Clio Festival Week, Clio's Innovative Media Award recognizes work which employs a medium in a unique or highly creative manner to enhance an idea. This includes unusual outdoor or ambient media and stunts or staged events designed to create buzz and enhance a brand.