May 2002 - Internet Sweeps Month
Mar 19, 2002, 12:00 AM
Adding a digital twist to a television industry institution, The International Academy of Arts and Sciences and Nielsen//NetRatings will launch the first-ever Internet Sweeps Month in May 2002. The inaugural Internet Sweeps Month determines the winner for three new awards: Rising Star, Top U.S. Property and Top Global Property. Aiming to direct both consumers and industry decision-makers to the most popular sites on the Internet, the awards are based on Nielsen//NetRatings' Internet audience rankings. The Rising Star award recognizes the site that grows the fastest in May 2002 as compared to the first four months of the year. The Top U.S. Property and Top Global Property categories reward the big Internet players who attract the most surfers in the U.S. and globally during the month of May.