Meredith Extends Brand With TLC Books
Oct 30, 2002, 12:00 AM
Meredith Corporation announced that Meredith Books will publish three titles for TLC's decorating show, "Trading Spaces." The first of the three books, titled Trading Spaces: Behind the Scenes, will introduce fans to the designers, answer frequently asked questions, and present decorating solutions. It is scheduled for release in March 2003. The next two books will focus more on projects drawn from actual "Trading Spaces" locations. They will be released later in 2003. The collaboration with "Trading Spaces" is the latest in a series of licensing arrangements for Meredith Books. Meredith also produces over 90 gardening, landscaping and home improvement titles for Ortho and Scotts, and produces books under a diverse group of brand names including Waverly, JoAnn Stores, Stanley, Nestle, Kraft, SubZero, Armstrong, and Mary Engelbreit. Additionally, Meredith has successful lines of books under its own brands, led by titles bearing the Better Homes and Gardens name, including the world famous Better Homes and Gardens New Cook Book.