News Brief
MySpace Promotes Berman To New Role of Marketing EVP
Jan 24, 2008, 8:15 AM
MySpace has promoted Jeff Berman to the position of executive vice president of marketing and content.
In his newly created role, Berman will be responsible for all new marketing initiatives and campaigns. He will also oversee the expansion MySpace franchises including Music, Film, Comedy, MySpaceTV, and the newly launched MySpace Celebrity, among others.
Berman joined MySpace in 2006 as senior vice president of public affairs, where he led the creation of the Impact Channel, MySpace's hub for social and political engagement.
--Gavin O'Malley
Recent Online Media Daily Articles
-
DigitasLBi, Razorfish Tap Execs For Global Ops May 22, 11:26 a.m.
Publicis Groupe digital agencies DigitasLBi and Razorfish have installed new executives to run their respective international ... -
Showrooming Overhyped, Mobile Key To Shopping Purchases May 22, 8:53 a.m.
Given consumers' mobile in-store shopping trends, some consider the showrooming hoopla overblown. The research process still ... -
Shopping App Swirl Adds In-Store Capability May 22, 8:53 a.m.
Swirl entered the mobile shopping fray last year with an iPhone app allowing users to learn ... -
Tablets Gain Popularity With Shoppers May 22, 8:53 a.m.
Internet-connected devices are exploding in the United States. There are 31.8 million Internet-accessible tablets, according to ... -
More Consumers Turn To Mobile To Research, Book Travel May 22, 8:53 a.m.
More than half of consumers used a mobile device to book travel in the last 90 ... -
DataXu Opens Black Boxes, Launches Marketplace For Ad Algorithms May 22, 8:48 a.m.
In a push to demystify the black box world of programmatic trading, a major ad technology ... -
FTC's Ohlhausen Questions Privacy Recommendations May 21, 6:05 p.m.
The Federal Trade Commission's 2012 privacy recommendations could unintentionally disadvantage smaller online ad companies, Commissioner Maureen ... -
Subway's Comedy Promotes Brand, Content Strategy May 21, 2:43 p.m.
Setting a new bar for brands and their programming aspirations, Subway’s scripted comedy series, "The 4 ... -
Future of Social, Digital Shops In Doubt May 21, 1:48 p.m.
Companies talk a lot about fully integrated marketing strategies. One result may be the demise of ... -
Google+ Needs Android To Climb Out Of Experimental Phase May 20, 9:24 p.m.
Marketers continue to view Google+ as a fledgling network requiring experimentation, although the company released a ...
Be the first to comment on "MySpace Promotes Berman To New Role of Marketing EVP"
Leave a Comment