WPP Sours On Recovery Talk
Jun 24, 2002, 12:00 AM
WPP Chairman Philip Lader told employees Monday that the global advertising industry won't enjoy a pronounced recovery until 2004. He said, "Our view continues to be that recovery will be gradual…and will be American led. 2002 will be better than 2001, and 2003 better than 2002, but pronounced recovery will have to wait until the US Presidential elections and the Athens Olympic Games of 2004." Year-to-date WPP is down 2% over 2001.