Eyeblaster Opens German Office
May 27, 2003, 12:00 AM
Eyeblaster will soon be opening an additional European office. The new office in Hamburg, Germany will be managed by Marco Versace, Director of Eyeblaster Germany, and provide greater support and service to its customers in central Europe, including online agencies, advertisers and publishers. "Eyeblaster has recorded major growth in every aspect of our commercial activity in Europe over the last year," says Yoav Arnstein, Director of Eyeblaster Europe. "The Eyeblaster Rich Media Platform is the most popular solution in the European market today for creating and managing rich media campaigns." The Eyeblaster Rich Media Platform is a technology solution that enables creative and media agencies to create ads, set up campaigns, traffic ads to publishers, access reports and optimize campaigns through an easy-to-use online interface. Publishers access the online platform to serve Eyeblaster ads using their existing ad serving solutions and view advanced ad serving statistics. Campaign and creative management is controlled by an automatic approval system.