Around the Net
Google Buys Chinese Launch Page 265.com
- PPC Blog , Thursday, June 12, 2008 2:30 PM
Daohangs direct users to sites like portals, other search engines, forums and communities--and Google has been a 265.com partner since last year, when the giant's search box was first integrated in the site.
According to Gordon Choi, Google will leverage 265.com's traffic through contextual and search ads placed on the page. The acquisition follows Google's less-successful attempt to launch its own daohang last year (aptly found at www.daohang.google.cn).
