5th Finger Teams With MSN Mobile For Zune Giveaway
The "Get Your Fix Zune Sweepstakes" is part of wider efforts by 5th Finger to help drive traffic to the MSN mobile site. The company's GoMobile platform already provides MSN users with a Web-to-mobile widget that promotes greater interaction between the Internet, SMS text-messaging and the mobile Web.
San Francisco-based 5th Finger earlier this month raised $7 million in a financing round led by Australian venture capital firm Starfish Ventures. Oher clients include Nike, New Line Cinema, and Amazon.