News Brief

Rolex, Partner For Wimbledon

Jun 26, 2008, 5:00 AM
  • Comment
  • Recommend (1)
Subscribe to Marketing Daily

Tags, a unit of the Tennis Company, which owns Tennis Magazine and other properties, will partner with Rolex to promote the forthcoming Wimbledon series. Rolex will sponsor a free daily e-newsletter called Breakfast@Wimbledon that previews upcoming matches and summarizes the previous day's games.

Besides getting ad units in the newsletter, will be adorned with a virtual Rolex watch set to Greenwich Mean Time. The effort runs through July 9.--Karl Greenberg

Be the first to comment on "Rolex, Partner For Wimbledon "

Leave a Comment

Sign in to leave a comment. Don't have an account? Join Now

Recent Marketing Daily Articles

>> Marketing Daily Archives