News Brief
Nike To Sponsor USA Basketball Documentary
Jun 27, 2008, 5:00 AM
Nike is sponsoring a five-part documentary about the USA Basketball
Men's Senior National Team, "Road to Redemption Presented by Nike."
The series, produced by NBA Entertainment, will debut with a special
one-hour episode that will air Wednesday on ESPN2.
The series follows the Olympic team from preparation to competition in Beijing. The show includes shots of team practices, exhibition games, and on- and off-court happenings. The show includes archival interviews and a look at the 1992 Dream Team. Players on the current team include Kobe Bryant, LeBron James, Jason Kidd and Carmelo Anthony.
All episodes will air on ESPN2 with rebroadcasts on ESPN Classic. Supporting content will be on ESPN.com, NBA.com, NBA YouTube channel and Nikebasketball.com.
--Karl Greenberg
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