Leading up to
Media magazine's September 22nd
Creative Media Awards in New York,
MediaDailyNews will publish the
synopses of the three finalists in various CMA categories. The complete lineup can be viewed
here. Finalists in the Communications Plan category include:
Goodby, Silverstein & Partners'
Häagen-Dazs campaign;
OMD's Nivea campaign; and
Campbell-Ewald's U.S. Postal Service Express Mail campaign.
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