Michigan-based digital ad agency Beyond Interactive, announced today that it has opened a division in Sydney, Australia. Beyond Interactive will be offering advertising services previously unavailable
to Australia, including closed-loop analysis, emerging platforms advertising (including wireless and smart devices), and proprietary optimization technologies. Laura Peck, formerly of APL Digital,
will direct the new office. The Australian team includes executives from Australian digital ad agencies and seasoned executives from the company's United States offices who have permanently relocated
to the country.
