News Brief
Hasbro To Auction Off Sparkly Scrabble Board
Oct 21, 2008, 5:35 PM
To celebrate its Diamond Anniversary, the Pawtucket, R.I.-based company will auction off a Swarovski Encrusted Board Edition, featuring more than 30,000 sparkling Swarovski crystals to benefit St. Jude Children's Research Hospital.
The winning bidder will get the game--and a brush with fame. The board was the centerpiece of an exclusive celebrity Scrabble tournament held in June and took center stage as celebrities vied for the coveted title of Scrabble Celebrity Double Champions. The board comes with a commemorative plaque signed by the celebrity players--Jimmy Kimmel, Daniel Kellison, Seth Green and Skeet Ulrich--who faced off in the final match up played on the board.--Nina M. Lentini
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