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Omniture Extends Analytics To Google Android

Nov 25, 2008, 7:46 AM
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Google Android users now have a mobile application for Omniture SiteCatalyst.

The app provides access to Web, mobile and video tracking features through the phone for up-to-the-minute results of their online business. Omniture made the application available Monday through Android Market, giving customers real-time, remote access to their SiteCatalyst reports, bookmarks and dashboards.

Omniture began providing SiteCatalyst reports to online marketers through Internet-enabled mobile phone in July. By October, marketers could begin receiving analytics reports and accessing their SiteCatalyst bookmarks and dashboards with an application built specifically for the iPhone. SiteCatalyst for Google Android extends services by giving marketers access to the same detailed information using mobile devices running Google Android.--Laurie Sullivan

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