NBC Shows Fly American
Jan 26, 2009, 10:56 AM
NBC Universal now has an exclusive deal American Airlines to take handle its in-flight entertainment service. The two-year deal includes four 90-minute shows each month. The network will offer fare from NBC, USA, Bravo, Sci Fi, Oxygen, MSNBC and CNBC, Universal Pictures films, NBC News and NBC Sports. Brand Connections will handle ad sales, sponsorships and in-flight product placement for "NBC Universal on American." The deal puts NBC programming in front of 5 million people per month.